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Guide to Accounts Receivable Automation

It’s all about getting paid

Getting paid fast is essential for a small business to stay financially healthy. In B2B transactions, getting paid can be a real challenge due to extended payment terms. Since payments are often delayed, it becomes challenging for SMEs to keep track of who owes them money and when to expect it.

People start businesses with the aim of generating profits – which means that making money and getting it in the bank is one of the key ongoing tasks they have to deal with. The method through which business owners can receive their payment can vary depending on the nature of their business.

10 years ago the picture would have looked different – even online payments were hard. Today, there’s an abundance of players to plug in online checkouts into your website. These ranges from turnkey solutions like Shopify or Wix to versatile providers like Stripe and Checkout, as well as industry-specific options like Squire or Motive.

Offline payments have improved significantly as well. What once was a game-changer with square, now there are multiple providers such as SumUp, Zettle, Lightspeed, and other new & traditional players. There are also verticalized specialists like Toast, offering a POS sytem tailored to the specific needs of their business type they focus on.

In recent decades, we saw payments moving online, becoming more lean and automated. Yet for many B2B transactions and for some B2C transactions payments have not improved that much – mainly because the process remained largely untouched when it comes to B2B transactions.

A simplified B2B process looks like this:

• Send the invoice to the client with a grace period of 30/60/90/more days
• Wait for the invoice to be paid 
• Chase the payment if it’s not paid (potentially forever)

In the process above, businesses heavily depend on their clients paying the invoice on time. Unfortunately, clients often prove to be inefficient in this regard — they lose invoices, forget about them, or intentionally delay payment to hold on to their cash for as long as possible.

The process of chasing down these overdue payments is mostly manual and incredibly furstrating. It also poses a significant risk to particularly small businesses. These typically lack substantial cash reserves, so if several payments are delayed, it can seriously impact their financial stability and force them into a situation where they need to seek a loan or another financial solution.

Worst of all – many of these businesses aren’t aware they’re falling into this financial trap. Most of them lack real-time visibility into their cash flow. On one hand, they struggle to keep track of which invoices are overdue or about to become overdue. On the other hand, they only see the amount in their bank accounts and remain unaware of the outstanding obligations to their suppliers — leaving them in the dark about their true financial position.

Real-time cashflow simplified:

• Money in bank accounts
• − Outstanding obligations (salaries, payments to suppliers, expenses, etc.)
• + Expected revenue (invoices that are becoming due & other payments)

Revenue collection – biggest pain for SMEs

Revenue collection is one of the biggest pains SMEs have. The numbers below shed some light on the scale of this problem for businesses.

• 87% of SMEs are consistently paid late, disrupting cash flow and limiting opportunities to reinvest revenue
• 48% of SMEs suffer from losing invoice payments or missing payments, directly resulting in loss of revenue
• 50% of SMEs spend 7+ hours per week chasing late payments, distracting employees from their core business operations
• 12% of SMEs hire someone to chase late payments full-time, wasting resources on FTEs that could be strategically invested in staff who drive business growth
• 3.6 h/week wasted on average on manual payment tracking reconciliation, leading to unnecessary costs and potential inaccuracies due to human error
• 71% of SMEs have disconnected invoicing and accounting systems, resulting in excess manual work and a lack of real-time financial insight

Accounts Receivable process explained

Accounts Receivable (AR) is about handling outstanding invoices and payments. Small businesses specifically struggle with this due to the absence of specialized software that’s within budget and is easy to use. Introducing AR automation can streamline the process, making it more efficient and cost-effective.

Simply put, accounts receivable (AR) process is the systematic management of outstanding invoices and payments owed to a company by its customers.

A simple AR process starts after service is performed or goods are delivered:

• Invoice is issued
• Invoice is paid
• Payment is reconciled
• Data is transmitted into accounting ledger

The above is just a simplification – in real life, the Accounts Receivable process is more complex than that. The full process is called Order-to-Cash – also referred to as O2C, OTC, or the quote-to-cash cycle.

A company’s business transaction begins with receiving orders from customers and performing the required services. After the work is done, they invoice the customers and then receive payment. The O2C cycle starts when an order is placed and ends when the payment is received & recorded in the general ledger.

Accounts Receivable (AR) Automation alleviates the pain

Managing orders, offers, and invoices easily becomes a nightmare for small businesses without extensive finance teams. As a result, these businesses often struggle to properly keep track of sent invoices and their due dates – meaning they fail to send timely reminders and run into serious issues with collecting payments.

Most SMEs don’t use specialized software for invoicing. Instead, they rely on basic accounting tools, Microsoft Word and Excel, or even create one-off invoices in free online applications. This makes it hard to automate payments with – for instance, payment links and payment reminders.

The reason why businesses don’t use specialized software is simple — many find it impractical to use specialized software for a different operation in their business. Doing so would require them to adopt a multitude of tools, each catering to a specific area – making it too complex and expensive.

Nevertheless, SMEs would greatly benefit from Accounts Receivable Automation software, but then added within the platform they’re using every day for their business. They’d only pay a slightly higher bundled price, without needing to add or learn a new tool, while solving one of their key painpoints: collecting revenue.

AR impacts cash flow

Today’s status quo brings another challenge to SMEs. Due to the lack of proper insight or automation, business owners don’t know when they should take action regarding debt collection or consider services like factoring.

To make matters worse, hardly any invoicing or accounting tools offer a seamless integration with cash advance, factoring, or debt collection services. Instead, each of these services operate in silos: invoicing software is solely for creating and sending invoices, while factoring/cash advance providers function separately and require a business to register. In the end, uploading invoices requires many manual steps.

Invoicing → Revenue management

It becomes obvious that SMEs require more than just invoicing to address their “get paid fast” challenges; they need full revenue management functionality.

The difference between the two becomes very apparent if we look at the scope of the two solutions.

Today, there are almost no systems in the market that offer a full revenue manage capability. While many offer invoicing software, there is a significant gap when it comes to a complete system for revenue collection. We believe this is where the opportunity is.

Why offer Revenue Management to your business clients?

SMEs struggle with revenue collection but find standalone AR Automation solutions costly and complex. Platforms that integrate AR Automation into their existing services can enhance value, become primary B2B payment providers, and attract more users, following the success of companies like Toast and Brex.

SMEs are struggling with revenue collection and need help. They are increasingly open to using AR Automation software. BUT -it’s expensive and complex to implement a standalone solution.

As mentioned, most SMEs prefer to manage their revenue within the platforms they use daily, such as neobanks, vertical Software as a Service (SaaS) providers, or other tools they’re already familiar with. Since they’re accustomed to these software platforms already to manage their business, it’s much easier to switch from Word/Excel than to buy and learn new software.

In general, most businesses want one platform to run their business – it’s easy, efficient, and inexpensive compared to using 5-7 different tools. In response to this many neobanks, vertical SaaS players, and others are expanding their financial offering, aiming to become super-apps. This wave is just starting, but there are already champions we see in some segments of the market – for example, Toast in the restaurant industry, or Brex in the scale-ups ecosystem.

Now, you might be wondering, what’s in it for you? Well, there are numerous reasons why platforms start offering AP Automation to become the one-stop-shop solution for their customer.

Offering AR Automation to your business clients allows you as a platform to:

• Offer higher product value
• Become the core B2B payments provider to your clients
• Increase engagement, retention, and loyalty
• Increase revenue per customer – with SaaS & payments fees
• Attract more users as your offering becomes more compelling
• Surpass competition – hard to get clients who do AR with a competitor

We want to highlight one point here – being in the flow of B2B payments to your clients is key to great customer monetization.

Toast, for example, drives over 80% of their revenue from payments. However, it’s the software that enables you to monetize payments and drives the usage in the first place. So if you offer AP & AR Automation to users, you basically become their cashflow management platform, meaning you can monetize:

• All incoming payments (AR) – Payment links, BNPL for the end client, invoice factoring and more
• All outgoing payments (AP) – Single & bulk payments, BNPL, bill pay w/credit card, scheduled payments and more
• Cashflow gaps – Working capital optimization through financing, business loans, etc.

How can you monetize Revenue Management functionality?

You can charge for the software, transaction payments, and financial services to monetize revenue management. If you offer AR Automation as part of a one-stop solution, you can help your clients save costs. In addition, you can also earn payment fees (e.g. % of each transaction) from payment methods used to collect invoice revenue, potentially generating significant margins.

The best way to monetize revenue management functionality is to take a revenue cut from multiple sources – a fee for the software itself, payment fees for processing transactions, and financial service fees for features like cash advance or factoring.

Invoicing tools typically charge a basic monthly fee – ranging from free to $100s per month – depending on the level of automation, sophistication and their market positioning. Additionally, those that are payment-enabled can also monetize payments, attaching payment links to invoices, taking a cut when the user is paid. Depending on the client base, revenue from payment fees can account for up to two-thirds of the platform’s total revenue.

If you’d offer the full revenue management, you can potentially increase your earnings up to 2-5x the monthly + payment fees combined.

So when you offer Revenue Management software to your clients, you can monetize through:

• SaaS fees – Add AR to a premium package or charge a separate fee for AR functionality
• Payment fees – Get a % for each invoice paid with a payment link
• Financial services revenue – Get a % of each invoice that was used for cash advance, factoring, or debt collection

SaaS fees

Even though AR Automation functionality is adding a ton of value, you can’t offer it for a similar price like Radius or other competitors in the space. These companies specialize exclusively in AR Automation, so they can’t reduce their prices. As a result, they might lose potential clients who find their services too costly.

Being a one-stop-shop solution with AR Automation included allows you to offer more competitive prices to users – you could save them 2-5 times the costs compared to a standalone player.

• Adding AR into a premium package – this means quite a substantial de-facto discount on AR Automation functionality since only a fraction of the premium plan’s price can be attributed to AR. This approach is most effective when your premium package is already highly priced and produces high ROI – then discounting AR functionality will pay off
• Pricing AR Automation as an extra feature – this is the best strategy for most cases, as it simplifies revenue tracking and attribution to AR. For clients, this means they can use AR functionality when they need it, rather than being tied to a bundle that may include services they don’t require

Payment fees

Almost any payment these days costs money – and businesses are used to that. Moreover, they’re usually happy to pay extra for automation, convenience, and speed. When it comes to AR Automation, having payments as a part of your flow is invaluable – it helps your clients get paid faster and solves the reconciliation pain – as in that case payment is auto-connected to the invoice.

Here are the main payment methods you can monetize

• SEPA: Possible margins from €0.05 per payment and €9.50 for each active account. SEPA direct debit is a widely accepted and cost-effective method for B2B payments in Europe
• Cards: Margins of up to 0.4% of the payment. Card payments are widely accepted, making them one of the most convenient and common methods for transactions in today’s digital economy
• ACH: Margins go up to $4.50 or 1% of the payment. For each user, you can profit up to $8 per month, along with a one-time fee of $5. ACH is the preferred payment method for most B2B transactions in the US
• Buy Now Pay Later: Ranging from 2% to 8% for installments over 3, 6, and 12 months, respectively. This allows your clients to settle an invoice 30/60/90 days or even later past the due date
• Partial Payments: Ranging from 1% (for a 30-day term) to 4% (for a 90-day term). This option enables your clients to break down payments into smaller, more manageable installments
• Bulk Invoice Payments: The profit margins are in line with ACH, multiplied by the number of invoices paid. Your client can select multiple invoices to pay in one go, with support in the US provided by the ACH network

How hard is it to build AR Automation functionality?

To create a best-in-class AR Automation product, it’s essential to provide all of the core functionalities. In addition, having accounting integrations seamlessly synchronized, ensuring regional tax compliances and adding integrated payments is what makes building AR automation complex.

Core AR Automation functionality

To develop a complete AR automation product that works smoothly, you need a robust set of core functionalities to bring it all together.

Data integration and extraction

• Data pull from accounting systems
• Customers database with flexible fields
• Products and services database
• Data push into accounting systems
• Conflict resolution capability

Customization and structuring

• Support for custom payment terms – per counterpart, project, or more
• Discounts management – per item, invoice, project, etc.
• Labeling & categorization for project management and more

Compliance

• VAT & tax compliance service
• Compliance system for document templates
• e-Invoicing compliance for applicable markets
• Functionality to issue compliant quotes

Invoice creation

• Ability to convert quotes to invoices manually/automatically
• Invoice creation functionality
• Credit notes issuing functionality

Payment processing

• Invoice payment links
• Basic payment reconciliation logic
• Advanced reconciliation options – partial payments, currency conversion, cash payments, and more
• Advanced KYC/KYB aligned across payment providers

Additional features

• Connectors to financial products like cash advance
• Data-driven upsell of financial products
• Accounting categories coding system

Accounting integration

To effectively implement AR Automation for clients, a seamless accounting synchronization is crucial. This often involves a complicated process, including the development of multiple API connections, data processing logic, conflict resolution mechanisms, and more.

In the AR process, one of the first steps your client would take is transferring data from their accounting systems into the platform. However, creating these integrations is more challenging than it might initially appear.

Small and medium-sized enterprises (SMEs) use a diverse range of accounting systems – there is not a single dominant platform. So it may as well be that you need to integrate with 15+ accounting systems to fully serve your customer base effectively.

Each accounting system has its unique way of handling data, ledger management and other functions. This means that there’s no one-size-fits-all approach to integrating accounting systems; each requires a tailored approach with customization. While integrators like Codat or Rails are available to streamline this process and save time, they’re expensive and often lack essential features such as data model standardization, API versioning and conflict resolution capabilities.

• Standardizing Data – accounting platforms vary significantly in how they manage data, containing numerous data types, each with its specific nuances. For example, different regions use distinct date formats and their own terminologies. A standardization layer is necessary to address these variations to make sure data is consistent across your platform
• Standardizing APIs – in a typical integration development scenario, you would have to handle your development processes separately for each accounting platform. However, for a more efficient approach, when dealing with 15+ integrations in parallel, it’s essential to build an standardization layer. This will streamline the process, making it much more straightforward as you’ll only need to interact with a single API, eliminating the need to make individual updates for each accounting platform
• Standardizing Configurations – the last piece where standardization is required is in how one change to synchronization, authorization or alert functions will be applied across all of your integrations
• Conflict resolution – an even more challenging aspect of accounting integrations is how to solve conflict resolution when data between two or more connected systems aren’t aligned. To address this well, you need a system capable of identifying these disparities.

  For example:

  • Imagine that someone manually entered information into two connected systems, now there are records with different ID numbers. You now need to find a way to merge these two records.
  • Another common issue is when one system lacks data that is required by the other. You’d need to find a clever solution looking at common data points to send the right data from one to the other system.

Developing such an integration typically requires a year of dedicated effort from a senior developer. The workload is evenly split, where half of the time would be allocated on solving the standardization issue, and the other half focused on a solution for conflict resolution. This shows how complex building a best-in-class accounting integration system can be.

Regional tax compliance

Invoicing is usually highly regulated by tax authorities and there are a lot of requirements regarding document format, mandatory fields, VAT rate assignments, and more. Adhering to these regulations is necessary for all documents – ranging from invoices to delivery notes – otherwise, they might be inadmissible for tax purposes.

Developing and implementing compliance logic and engine can be one of the most challenging aspects of establishing a robust AR product. These engines must operate across multiple geographical regions, accommodate various business types, and address numerous edge cases.

This is where Monite comes in. Our solution comes with regional tax compliance included, covering document formats, VAT logic and more. Essentially, it’s a plug-and-play system.

Payments

The AR process is largely to collect money from customers. That is why a robust payment infrastructure is required to support this.

Payment links

The most basic version of to get paid is by attaching a payment link to every invoice that goes out or sending the link through email or text. While many invoicing solutions only offer payment options with cards or local methods (e.g. iDEAL, Bancontact, Cartes Bancaire, over 50% of invoice payments are still processed through ACH/SEPA banking networks. That’s why we emphasize the importance of incorporating ACH/SEPA payments within payment links – next to cards and local payment methods.

To design and offer a strong payment links product, platforms need to:

• Run a provider analysis and select providers for each payment type
• Integrate these selected providers
• Streamline an onboarding flow that satisfies all of the due diligence required from the payment providers
• Create a payment page product that consolidates multiple providers into a single interface
• Establish a reconciliation mechanism for each payment option

Financing options

For a comprehensive revenue collections process, it’s also crucial to provide solutions like factoring and cash advances. This by itself requires a wide set of logic and functionalities that contextualize the offering of these financial services and present the right offers and the right time to the right customer.

Also, financing products are usually very focused on a specific region (e.g. UK vs US) or business type (eCommerce vs Construction company), meaning that you will need to build a layer to connect multiple providers.

To offer robust financial services upsell functionlity, platforms need to:

• Build a universal connections layer
• Run provider search per end client type & region
• Select and integrate multiple providers
• Design custom logic how to offer financing options to clients
• Create a unified data collection process for credit underwriting
• Create reconciliation mechanism for each financing option
• Design all the flows related to financial products

KYC/KYB for payments

To use payment links or any other payment services, those sending invoices are typically required to complete a basic KYC/KYB (Know Your Customer/Know Your Business) process mandated by the payment provider. Often, different payment providers are used for different payment methods. This means that the client needs to undergo multiple KYC/KYB processes in order to use payment links. During this procedure, they are often required to provide information that platforms partially already have the initial onboarding. Such complexity can easily affect the adoption rate for payment links or other payment options.

To make this process smooth, Monite offers a unified onboarding product that allows platforms to:

• Do one KYC/KYB process that covers all providers simultaneously
• Store the data for future KYC/KYB processes – so no re-collection is needed
• Use all their existing customer data & ask only for missing fields

So what’s the alternative?

Strategy 1: Building Your Own AR Automation

You can either build AR Automation in-house, which takes a lot of time and money and might not be as competitive as specialized providers, or you can consider acquisitions as a quicker way to add invoicing automation, though it can be expensive.

There are a few large players that invested millions in building their Invoicing module in-house – e.g. Revolut or Oxygen. For players this size when the market offers cheap capital it’s a possible solution if they see AR capability as a core one for their strategy.

Finance automation products are complex to build – especially because they require covering a lot of edge cases. This is why to build a robust AR Automation solution you’ll likely need:

• 10-28 months of time – depending on the scope you want to build, level of expertise and agility in your team
• $600k to $9mn budget – depending on the type of end client and breadth of the solution
• $300-900k – annual maintenance and additional development costs
• A specialized product squad:
  • Product people with AR Automation expertise – very hard to find
  • Devs with expertise in payments/similar areas – creative thinkers who know how to take care of many edge cases
  • UX designers – who built workflow products before and know how to make them very easy to use

What’s important to remember here though are two things:

• In-house built for super-apps is rarely competitive compared to a specialized provider – e.g. like Invoice2go
• Building in-house means not only building cost – but also continuous investment to maintain the product and grow its competitiveness as compared to vertical specialists

As a result, in-house builds take long and require a large investment. 

M&A (Mergers & Acquisitions) is another route to add invoicing automation for your clients. It is very costly, but allows to go to market quicker and also grow your user base. For instance, SumUp, a leading European POS, acquired invoicing software Debitoor. Of course, this is an option for those who can afford an acquisition.

Strategy 2: Embedding AR Automation functionality

Monite, as an API-first player, offers flexible building blocks for AR Automation. This approach allows platforms to quickly add advanced AR Automation features, control the user interface, and expand modularly.

Up until 2022 M&A and building in-house were the only options. In 2022 a new market emerged in Embedded Finance – called Embedded ERP or Embedded AP/AR. We at Monite were the first international API-first player in the segment.

What we basically did is we built functionalities like Freshbooks and other AR Automation players – but we built them as flexible API blocks. This means that any platform can save 90-95% of development and maintenance costs and plug in those pieces in the way that works best for their clients in a couple of days. The backbone and all key functions are there, so all you need to do is to present the experience and interface that are optimal for your business users.

We made a $10mn+ investment to date into building a robust AR Automation solution, and we’re far from being done here. It’s expensive to build. The good news is that you don’t have to spend that money now – using our API you can go to market not with an MVP but with a product that is on the top players level and makes you very appealing compared to even specialists in the space.

3 great things to point out here

• User always sees your interface & thinks you built it – that’s because we’re API-first and you fully control UX/UI for the user, Monite is nowhere to be seen
• You can go live with 2 developers in 2 days to 2 weeks, and with a sub-$100k investment
• The solution is built modular like a big box of legos, allowing your more experienced partners to create value adding functionality on top of our core AR functionality, e.g. project management, budget management and analytics

What’s included in Monite API? 

Monite provides a robust API that allows you to roll out a highly competitive AR Automation solution for your clients in just two weeks. Your users will have top-tier features, equivalent to or better than those offered by leading providers like Bill.com. These features are seamlessly integrated into your platform, branded under your name, and supported by our API.

Monite provides a developer-friendly API platform with a lot of different functionality that is essential to launch a competitive AR Automation product.

Platform

• Flexible API building blocks – all the functionality is built, you just decide how to plug it in and how you want it to work
• Fast back-end integration – ±1-2 days for a full backend integration
• Multiple options for frontend – pre-built frontend components (±2 days to integrate), SDKs (±1-2 weeks), or a fully custom built that you can do (usually ±3-6 weeks)
• Enterprise-grade security – API security is integrated across all layers of our platform, including internal development processes and partnerships with industry-recognized technology vendors
• Robust SLAs – dedicated to achieving the highest platform availability SLAs and have a proven track record of consistently meeting them

AR Automation functionality

• Data push and pull with accounting systems – we allow you to sync data from most major accounting systems. All it takes is for your users to authorize the connection. That way you can avoid starting from scratch and immediately make sense of historical data that is available while ensuring that all the invoices and transactions data will be automatically synced with the client’s accounting system

• Customers database – ability to create & store new clients and partners, comes with customizable fields and settings, e.g. preferred accounts, payment methods, and more
• Payment terms service – ability to set multiple payment terms based on conditions, customer, etc. 
• VAT service – ability to provide a list of applicable and compliant VAT rates based on the region, business and product type, and more
• Discounts service – an ability to add discounts on invoices, items, or other basis. Ability to add discounts based on specific rules to reflect promotions happening, and more

• International document compliance – compliant format for each document type based on the business location, tax regulation, and many other parameters
• Sending quotes – ability to send a commercial offer to clients. Quotes can be accepted online or replied to with comments for easy adjustment, and then edited for resending
• Quotes to invoice conversion – auto or manually convert accepted offers to invoices
• Sending invoices – invoice clients with professional-looking invoices, including custom notes and any context needed around the deal
• Custom email design and copy – customize the email templates that the end clients will receive, connect your own email domain, and more

• Recurring invoices – send invoices on a specific cadence
• Compliant invoice editing – changing invoices in a compliant manner accepted by the tax authorities
• Self-invoicing – automatic invoicing issuing based on the work done – e.g. On behalf of contractor once the job has been submitted and approved
• Invoice payment links – ability for the end client to pay the invoice with card, ACH/SEPA or local payment methods
• Light & unified KYC – do one KYC for multiple payment methods, use your existing customers data to speed up the KYC process
• Payment reconciliation – connecting invoices to payments, auto-marking invoices paid
• Multi-payment support – ability to log multiple payments per invoice, including bank, cash, and other payments
• Support for partial payments – ability to recognize partial payments, including setting thresholds for currency conversion or bank fees difference when invoices appear e.g. 98% paid
• Compliant payment reminders – ability to set custom compliant reminders for unpaid invoices
• Compliant dunning process – sequence of steps allowing to then submit the invoice to a collections agency or similar
• Credit notes – ability to cancel invoices in a compliant way, while sending or just storing a cancellation note
• Data push into accounting systems – all the invoices and transactions data will be automatically synced with the client’s accounting system
• Conflict resolution capability – ability to find, flag, and resolve conflicts between the accounting system and your system. This is requires to perform automated two-way data syncs with accounting platforms – a must-have for any business
• Audit trail – full log of events and changes, which is required for most of internal/external audits and for finding errors

How to get started?

Learn more about our AR Automation solutions and features on our Accounts Receivable page.

A great way to get started is to get a demo of Monite – just request it via a link and we will find the time to connect you with one of our product experts.

As we continue the talks, we will help you build a business case and a revenue projection for AR Automation functionality. At the same time, we will provide all the necessary tech & product documentation, so you can assess the Monite API from the perspective of shipping the right value to your users.

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Guide to Accounts Payable Automation for Founders and Product Leaders

Understand the key pains SMEs have in Accounts Payable (AP) area and how you can solve it for them by adding AP functionality inside your platform.

What are Accounts Payable?

Accounts Payable (AP) are expenses and invoices that are yet to be paid by a business – e.g. an unpaid supplier invoice. In B2B transactions, these invoices often come with payment terms, making transactions more complex and extended in nature, requiring extensive tracking and maintenance.

For anyone running a business, there is always the sales side of things and the spending side of things. The spending side includes multiple aspects that could generally be split up into

This last part is exactly what Accounts Payable are – these are basically all outstanding payments the business needs to make. Usually, it’s as simple as payments to suppliers. 

So, why do Accounts Payable even exist? In B2B (business-to-business) transactions, payment terms are typically more complex than simply paying cash up-front. Most transactions involve getting goods first and then paying for them 30/60/90 days later. Unrealized payments flow in and out – which means accurate tracking and accounting require increased effort and specialized software.

A simple AP process consists of:

• Ordering goods
• Receiving an invoice
• Checking the invoice for accuracy
• Getting approval for payment
• Making a payment
• Reconciling a payment
• Submitting the data into the business’ accounting software

However, the above is just a simplification – in real life Accounts Payable process is often more complex than that. The full process is called Procure-to-Pay (P2P) – it is an end-to-end purchase process that includes order requisition, vendor selection, PO (purchase order) creation and submission to suppliers, receipt of goods/services, and processing of invoices for payments.

In simple terms, it’s exactly how real business works – it starts with vendor search and selection, then come purchase orders, and only then come invoices and payments, followed by reconciliation, accounting, and reporting.

Challenges in AP Management:

1. 01

   Lack of process:

   Many companies, especially SMEs, lack a well-established AP process, often resulting in a disorganized approach to financial management. A lack of unified tracking tools further complicates AP management.

2. 02

   Manual operations:

   Resource-intensive manual AP operations heavily rely on forms and spreadsheets, consuming substantial resources in terms of time, effort, and personnel. The manual nature of these processes increases the risk of errors and inefficiencies, leading to potential financial discrepancies, duplicate payments and losses. 

3. 03

   Inadequate Approval Processes:

   The convoluted approval processes within many companies can be so intricate that even large corporations may inadvertently miss payments or fall victim to fraudulent activities. Even Finance teams at giants like Google and Facebook can be fooled by fraudulent invoices

How big is the struggle?

Account Payable and bill payments are an overlooked pain, many don’t realize how big it is. The numbers below shed some light on the scale of this problem for small businesses: 

• $6-15 average cost per processed invoice depending on the SME size – SMEs waste tens of thousands of dollars per year on invoice processing.
• 82% of SMEs miss early payment discounts, resulting in lower margins and hurting the company’s cash position.
• 54% of SMEs pay their bills late regularly, due to inconsistent invoice formats and chasing approvals.
• Up to 10% in late payment fees, adding unexpected costs to the business.
• 47% of invoice approvals are slow, leading to suppliers being paid late and straining SME-vendor relationships.
• 23% of businesses lack visibility of outstanding liabilities, resulting in missed payments, late fees, and cash flow mismanagement.

How can AP Automation help?

In an effort to reduce the burden, SMEs are increasingly turning to specialized AP Automation software. Tech tools provide organizations with better control over their supplier relationships, payment processes, and the automation of critical internal tasks, leading to a wide range of significant advantages:

• Hundreds of Hours Saved: AP Automation software streamlines time-consuming manual tasks, freeing up valuable hours for your team to focus on strategic activities, innovation, and growth.
• Increased Process Efficiency: Automation enhances the efficiency of AP processes by reducing human error and expediting invoice processing and payment approvals.
• Reduction of Fraud and Inaccurate Invoices: Robust fraud detection algorithms and invoice validation mechanisms minimize the risk of falling victim to fraudulent activities or processing inaccurate invoices.
• Real-Time Visibility: Gain real-time insights into your financial transactions, supplier relationships, and payment statuses, allowing for informed decision-making and financial planning.
• Easy Compliance: Ensure compliance with financial regulations and company policies effortlessly through automated tracking and reporting, reducing the risk of costly errors or penalties.
• Better Visibility into Suppliers and Prices: AP Automation provides comprehensive supplier management tools, enabling you to evaluate supplier performance, negotiate better prices, and strengthen your supplier relationships.
• Better Spending Control: Tighten control over expenditures by setting spending limits, automating budget tracking, and gaining insights into spending patterns, ensuring financial responsibility across the organization.
• Avoidance of Late Payment Penalties: Eliminate late payment penalties by automating payment schedules and ensuring that payments are made on time, preserving your company’s financial reputation.

Why offer AP Automation to your business clients?

Businesses prefer to have a one-stop-shop solution to manage their business, so if they already manage a part of it with you, you might as well help them with AP Automation. Doing so enables you to earn more per client, drive more engagement, and become their core B2B payments provider – making you more competitive and allowing faster growth.

While AP Automation software is very useful, it’s expensive and requires integration into company’s processes, onboarding training, and more.

Also, a small business owner is already using a dozen tools to run the company. Does she really want to add one more and then change your processes that require learning a new platform and training your team, all while paying $50-300 per month? Many would likely argue that this doesn’t seem appealing. 

What most SMEs prefer is to get AP Automation within the platform they use every day – e.g. neobank, vertical SaaS, or something else. They’re used to the software, they use it to manage the business anyway, and now they can switch from Excel to a new feature in the existing platform – a lot easier for them than buying and learning new software. 

In general, most businesses want one platform to combine all of their business processes – it’s easy, efficient, and inexpensive compared to using 5-7 different tools. In response to this, many neobanks, vertical SaaS players, and Accounting platforms have started becoming “super-apps” – becoming one-stop-shop solutions for their users. This wave is just starting, but there are already champions we see in some segments of the market. For example, Toast – a platform for restaurant owners, or Brex, offering a comprehensive corporate expense management system for startups and scale-ups.

Why should you consider offering AP Automation to your business clients as a platform? 

Well, there are several compelling reasons why platforms choose to embrace AP Automation and evolve into super-apps. 

Offering AP Automation to your business clients allows you as a platform to:

• Enhance Product Value and offer better spend management and savings to your customers
• Increase share of wallet by becoming the primary payment provider
• Increase Revenue per user
• Differentiate from competition
• Attract new users by offering a new service
• Leverage data & insights to upsell financial and other products

Being in the flow of B2B payments to your clients is key to great customer monetization. Toast, for example, drives over 80% of its revenue from payments, despite being primarily a restaurant management software. However, it’s the software that enables you to monetize payments and drives usage in the first place. 

Similarly, if you offer AP & AR Automation to users, you basically become their cash-flow management platform, meaning you can monetize:

• All incoming payments (AR) – Payment links, bank transfers, card payments, etc.
• All outgoing payments (AP) – Single & bulk payments, bill pay w/credit card, and more
• Cash-flow gaps – Working capital optimization solutions, business loans, etc.

How can you monetize AP Automation functionality?

Platforms can monetize AP Automation functionality via SaaS fees (extra fee or premium plan) and payment fees (e.g. % of each transaction).  Given the high costs of this functionality in the market, platforms can easily earn 3-5x ARPU on businesses using their AP module.

AP Automation is one of the most expensive software solutions on the market. The likes of Bill.com can easily cost $300/mo, and we are talking only basic AP Automation functionality for a smaller company. More comprehensive Procure-to-Pay solutions like Stampli or Tipalti can easily cost $1k/mo+. These platforms also monetize payments on top of SaaS fees, with payment fees often being hefty and containing a lot of hidden charges (e.g. fees for currency conversion).

When you offer AP Automation software piece to your clients, you want to mimic the existing market model and monetize both SaaS fees and payments. 

• SaaS fees – add AP to a premium package or charge a separate fee for AP functionality
• Payment fees – get markup from payments your clients process

SaaS fees

The market tells us SMEs value AP Automation functionality – but that doesn’t mean you want to price like Bill.com or a similar player. Remember – for those companies AP Automation is the only thing they do – which means they also miss out on a lot of clients for whom this is very expensive.

Being a one-stop-shop solution with AP Automation included allows you to offer more competitive prices to users – e.g. you could save them 2-5x compared to a standalone player.

• Adding AP into a premium package – this means quite a hefty de-facto discount on AP Automation functionality as you’d only be able to attribute a fraction of the premium plan price to AP. It is the best strategy if your premium package is high price and produces a high ROI overall – then discounting AP functionality will pay off
• Pricing AP Automation as an extra feature – this is the best strategy for most cases, making your revenue from AP easy to track and attribute. For clients, it means they’re taking it and using it when they need it – while in a bundle they could get the bundle, but not need AP.

Payment fees

Payment processing costs money – and businesses are used to that. Moreover, they’re usually happy to pay extra for automation, convenience, and speed. When it comes to AP Automation, having payments as a part of your flow is invaluable – as it saves your clients a lot of time.

Here are the main payment methods you can monetize:

• SEPA – from €0.05 per payment and €9.50 for each active account. SEPA direct debit is the go-to method for B2B payments in Europe. It’s widely accepted and cost effective.
• ACH – up to $4.50 or 1% of the payment. For each user you can charge up to $ per month, plus a one-time fee of $5. ACH stands out as the go-to payment method for most B2B transactions in the US.
• Buy Now Pay Later –  from 2 to 4 and 8% in installments for 3, 6 and 12 months respectively per payment. This allows your clients to pay an invoice 30/60/90 days or more past due date.
• Partial payments – from 1% (30 days term) to 4% (90 days term)%. Allows your clients to split up the payment into smaller manageable payments.
• Bulk invoice payments – margins are those of ACH multiplied by the amount of invoices paid. Your client can select multiple invoices to pay in one go supported in the US by the ACH network.

Data Integration and Extraction:

• Data pull from ERP/Accounting system
• Counterparts database
• Mailboxes for invoices
• Dynamic invoice tables with filters

Document Processing:

• Robust OCR engine, ideally with daisy-chaining and ML mechanism designed for AR/AP
• Invoice validation mechanism

Approval Workflow:

• Approval rules builder with flexible parameters
• Approval workflow engine
• Approval/commentary notifications system

Payment Processing:

• Payment release system with integrated ACH/SEPA, card, and other rails
• Bulk payments and partial payments
• Payment reconciliation logic

Data Integration and Reporting:

• Accounting categories coding system
• Data push into accounting systems
• Conflict resolution capability
• Audit trail

Additional Features:

• Customizable reporting and analytics
• Supplier/vendor portal for self-service
• Compliance and regulatory features
• User roles and permissions management

Accounting Integration & Data sync (must-have)

To implement AP Automation successfully for clients, accounting synchronization is a necessity. Enabling this is usually extremely complex and requires building multiple API connections, data processing logic, conflict resolution engines, and more.

In the accounts payable process, one of the final steps involves transferring data into various accounting systems, but building these integrations can be more challenging than it seems.

SMEs use many different accounting systems, so to fully serve your customer base effectively with automated accounts payable (AP), you often need to integrate with 15+ accounting systems, which is a significant challenge.

Each accounting system has their way of looking at the data, running a ledger, etc. This means that there is no standard way to integrate an accounting system, each would need a specific approach and customization. While integrators like Codat or Rails are available to simplify the process, and can save you time, they tend to be expensive and still lack certain essential features, such as data model unification, API versioning, and functionalities like conflict resolution. 

• Data Standardization – accounting platforms vary significantly in how they handle data. They contain numerous data types and thousands of fields, each with its own nuances. For instance, different regions use different date formats and terminologies. A standardization layer is needed to handle these variations and ensure consistent data retrieval.
• API Standardization – when you build integrations individually, you’ll need to manage development separately for each accounting platform. However, using an integration platform with a standardization layer simplifies this process. Your developers can work with a single API, eliminating the need to keep up with updates for each accounting platform’s API.
• Configuration Standardization – when you make changes to how synchronization, authorization, or alert rules work, you want these changes to apply effortlessly across all your integrations with just one action.

Conflict resolution

One of the trickiest parts of accounting integrations is solving conflicts. This happens when data doesn’t match up between two connected systems. To handle this, you need a smart system that can spot these differences. Here are 2 examples:

• Imagine someone manually entered information into both systems that are supposed to work together, but now they have different ID numbers. To make these systems work smoothly, you have to combine these conflicting pieces of information.
• Another common issue is when one system is missing data that the other system needs. Finding a good way to fix this is really important for keeping everything working well together.

Building such an integration is no small feat. It typically demands a year of dedicated work from one senior developer. The workload is split almost evenly, with half the time devoted to standardization and the other half focused on building the conflict resolution functionality. This highlights the considerable time and effort required for this complex task.

Building AP Automation functionality in-house requires hiring a specialized team and committing to an investment of $1-2 million, along with 1-2 years of development time. Ongoing maintenance and development are necessary to remain competitive in this space.

There are a few large players that invested millions to build their AP Automation module in-house – e.g. Brex or Ramp. For players this size when the market offers cheap capital via VC or loans it’s a possible solution if they see the AP capability as a core functionality for their strategy. 

Finance automation products are complex to build – especially because they are required to cover a lot of edge cases. This is why building a robust AP Automation solution likely requires something like:

9-28 months of time – depending on the scope you want to build, level of expertise and agility in your team

$500k+ budget – for the smallest build and up to €5-10mn for a robust capability

$200-800k – annual maintenance and additional development costs

A specialized product squad

• Product people with AP Automation expertise – very hard to find
• Devs with expertise in payments/similar areas – creative thinkers who know how to take care of many edge cases
• UX designers – who’ve built workflow products before and know how to make them very easy to use

What’s important to remember here though are two things:

• In-house built super-apps are rarely competitive when compared to a specialized provider – e.g. Bill.com
• Building in-house means not only building costs but also a continuous investment to maintain the product and grow its competitiveness as compared to vertical specialists

As a result, in-house builds typically come at a high cost and effort, requiring a large ongoing investment.

Another route to add AP Automation for your clients is via M&A (mergers and acquisitions). It is very costly, but theoretically, it can also allow you to go to market quicker and grow your user base. For instance, Toast, a leading platform for restaurants, acquired AP software xtraCHEF. Of course, this is an option for those who can afford an acquisition.

Strategy 2: Implementing an embedded AP Automation Solution

Monite invested over $10mn to make a robust AP Automation solution that you can use via an API. It is a fraction of the in-house building cost and takes 2 weeks to plug in with 2 developers. Monite’s solution includes robust AP functionality and accounting integrations. We handle all the building and maintenance costs, ensuring your solution remains competitive in the market.

Up until 2022 M&A and building in-house were the only options. In 2022 a new market emerged in Embedded Finance – called Embedded ERP or Embedded AR/AP. We at Monite were the first international API-first player in the segment.

What we effectively did was build functionalities like Bill/Stampli and other AP Automation players – but we built them as flexible API blocks with a focus on serving platforms first. This means that any platform can save 90-95% of development and maintenance costs and plug in those pieces in the way that works best for their clients with minimal integration effort. The backbone and all key functions are there, so all you need to do is to present the experience and interface that are optimal for your business users.

We made a $10mn+ investment to date into building a robust AP Automation solution, and we’re far from being done here. It’s expensive to build. The good news is that you don’t have to spend that money now – using our API you can go to market not with an MVP but with a top-tier product that makes your own offering even more appealing – compared to both competitors in the space and specialized AP Automation companies. 

Two additional things to know:

• Your user always sees your interface and brand only – that’s because we’re API-first and you fully control UX/UI for the user, Monite is nowhere to be seen
• You can go live with two developers, in 2 days to 2 weeks, and with a sub-$100k investment.

What’s included in Monite API?

Monite provides a robust API that allows you to launch a very competitive AP Automation solution for your clients in 2 weeks. Users receive all the expected features – same or better than what they’d get from a leading provider like Bill.com – but within your interface and offered by your brand, supported by our API.

Monite provides a developer-friendly API platform with a wide range of functionality that is essential to launching a competitive AP Automation product.

Platform

• Flexible API building blocks – all the functionality is built, you just decide how to plug it in and how you want it to work
• Fast back-end integration – ±1-2 days for a full backend integration
• Multiple options for frontend – pre-built frontend components (±2 days to integrate), SDKs (±1-2 weeks), or a fully custom built that you can do (usually ±3-6 weeks)
• Enterprise-grade security – API security is integrated across all layers of our platform, including internal development processes and partnerships with industry-recognized technology vendors. 
• Robust SLAs – dedicated to achieving the highest platform availability SLAs and have a proven track record of consistently meeting them.

AP Automation functionality

• Data push and pull with accounting systems – we allow you to sync data from most major accounting systems. All it takes is for your users to authorize the connection. That way you can avoid starting from scratch and immediately make sense of historical data that is available while ensuring that all the invoices and transactions data will be automatically synced with the client’s accounting system
• Counterparts database – the ability to create and store new suppliers and partners, comes with customizable fields and settings, e.g. preferred accounts, payment methods, and more
• Mailboxes for invoices – the ability to create forwarding addresses for invoices on a per-team/per-person/per-company/etc. basis, also using your domain. That way once the new invoice arrives to a person, they know where to forward it for AP processing. It can also be used to give this email to suppliers directly, so you avoid cluttering your own email

• Dynamic invoice tables with filters – see all invoices in one place, sort/filter by many parameters, dynamic search, ability to create views based on invoice workflow, and more
• Robust OCR engine – we use multiple OCR providers to guarantee the highest quality of recognition. We also use ML learning to improve accuracy using a gigantic dataset that flows through our system and apply OCR engines one after the other until the target quality of recognition is achieved

• Invoice validation mechanism – capability to make sure that invoice data is correct and actionable, that all the key fields needed for payment & accounting processing are in place
• Commenting & to-dos engine – ability to leave comments and assign to-dos for invoices – key to intra-company collaboration. This allows the approver to request a change (e.g. adjust the address on the invoice), while the document entry stays the same and just the new version of the document is being added
• Approval rules builder with flexible parameters – the ability to mimic companies’ approval policy, e.g. by department, cost center, purpose, city, team, person, amount, tag, and more
• Approval workflow engine – the ability to build multi-step approval flows with AND/OR logic, and more
• Approval/commentary notifications system – notifications for assigned to-do items, comments, and pending approvals
• Payment release system – functionality to pay invoices with ACH/SEPA open banking rails. In the future – with a card, BNPL, and other means

• Bulk payments and partial payments – the ability to pay invoices in part and in bulk
• Payment reconciliation logic – connecting documents to payments, marking invoices as paid, preparing the data for accounting push
• Manual payments log – ability to log payments manually, including cash & partial payments
• Accounting categories coding system – ability to suggest and assign GL categories in cases where it’s required for accounting system data push
• Data push into accounting systems – all the invoices and transactions data will be automatically synced with the client’s accounting system
• Conflict resolution capability – ability to find, flag, and resolve conflicts between the accounting system and your system. This is required to perform automated two-way data syncs with accounting platforms – a must-have for any business
• Audit trail – full log of events and changes, which is required for most of internal/external audits and for finding errors

How to get started?

Learn more about our AP Automation solutions and features on our Accounts Payable page. 

Or get in touch and we will help you build a business case and a revenue projection for AP Automation functionality. At the same time, we will provide all the necessary tech & product documentation, so you can assess the Monite API from the perspective of shipping the right value to your users. 

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How payment links can double revenue per customer for B2B platforms

Payment links are a powerful tool, but not all B2B platforms know they can use them to increase revenue by up to 2x per user with minimal investment.

If you want to grow your revenue per user fast, you need new features, a smooth user experience, and valuable integrations. One of the best ways to start is by embedding payment links. .

We’ve put together this guide to help you successfully integrate payment links with your B2B app and offer the right kind of invoicing experience for your customers.

But, before we get into the revenue boost payment links can give your  B2B app, let’s cover some basics. 

What is a payment link?

A payment link is a way for businesses to easily accept payments from their customers. They can come in the form of QR codes, payment buttons, or URLs that can be embedded into emails—or as dedicated payment web landings, which you can set up code-free. After clicking a payment link, customers are directed to a checkout page where they can complete their transaction.  

Why are embedded payment links necessary?

The B2B payment process can be long, with SMBs and freelancers  waiting up to 30 days to get paid for their services. The main causes are endless emails, incorrectly formatted invoices, and a lack of convenient payment methods. 

B2B platforms can speed up this process by 40% using embedded payment links. This eliminates all the back-and-forth, while giving clients the option to pay right away with their preferred payment method. 

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How do payment links unlock new revenue streams?

There are several proven ways that  payment links can monetize users more effectively:

• Additional SaaS revenue. Offer an option for your users to send their clients payment links (a benchmark market price for such a feature is $25 – $35 per user/mo).
• Payment fees. Earn between 0.20% to 0.50% commission on every payment completed through your platform 
• Revenue share. Offer B2B customers a way to get paid by BNPL/financing while earning a 0.50% to 1% share. 

Revenue calculator: Check how much money can you make with your inputs

The top 2 benefits of payment links

Since it takes an average of 30 days for B2B buyers to complete a payment, offering payment links that speed up the process will be a hit with your clients, helping you boost your revenue. But that’s not the only benefit—not by a long shot.

1. You get easy access to new revenue 

Toast first started as a POS software and now generates ~60% of its recurring revenue from payment processing.

Payment links—especially on a  pay-as-you-go type pricing model—allow companies to easily use their existing customer base to create new, large-scale revenue streams. So, like Toast, companies can see a dramatic share of the total revenue shift to payments. 

2. Your customers will shift more invoices to your platform

If customers get paid faster through you, while their clients get more payment options, then, it’s a win-win for everyone—and your platform becomes a one-stop shop for all things payment.  

Unlike subscription-based revenue, where every future upsell incurs customer success, sales and marketing costs—payment processing revenue can grow without any further investment once payment links are  embedded.

Higher retention leads to more transactions, leading to more payment processing revenue for you. This becomes a perpetual revenue source.

4 companies already profiting from payment links

Payment links can create more revenue and transform your business into an all-in-one solution, leading to higher MAU.

With additional features like automated invoicing, payment reminders, invoice tracking, cash flow analysis, and more, you can offer even more value for customers and open new cash streams for your company.

Below are four companies leveraging payment links. They offer convenient payment requests to help their customers with multiple use cases, from no-code payment pages(Stripe) to  additional paid functions to get cash faster (Xero).

• Quickbooks
• Xero
• Freshbooks
• Stripe

Big revenue gains start with small experiments

Payment processing is key to expanding revenue and TAM for Vertical SaaS and fintech companies. Instead of earning fixed revenue, these companies take a cut of all transactions made. This means that they can grow in tandem with the merchants on their platform. Plus, thanks to established merchant relationships, it’s much easier to sell payment processing as a quick add-on.  

So, is it worth trying? 

We’ll share the best strategies with you. Let’s discuss your case!

Leverage financial automations to make your marketplace a super app for SME customers

The world’s biggest online marketplaces, such as Amazon, eBay, and Etsy, are successful in part because as they scaled, they built out a raft of functionalities for the vendors that made their platforms stickier and the costs of switching higher.

This buildout of new functionalities such as fulfilment inventory management, after sales and dispute resolution, invoicing, VAT compliance, and so on, created a virtuous circle that has driven drastic growth for the platforms – the more vendors there are, the more shoppers they attract. And the more shoppers there are, the more vendors that come on board.

Why automating financial processes for SME customers can help you drive drastic growth 

Every marketplace with any sort of ambition would love to have the sticky product suite that Amazon, eBay, and Etsy offer to their sellers. But if you are building out a B2B or vertical-focused marketplace in 2022, it is not possible to invest the resources into your product that the 800 pound gorillas of the marketplace world have.

However, you can accelerate your product offering in other ways, and one of those ways is through automating manual accounting and financial processes. 

Financial automations – think of functionalities such as accounts receivable/invoicing, accounts payable, and payments – are a compelling addition to your marketplace product offering for two key related reasons: 

• While the SMEs on your marketplace have accountancy needs like any other marketplace sellers, many of them use outdated software, or spreadsheets and manual processes for these purposes. As an example, one recent survey suggests that 50% of small businesses in the US don’t use accounting software. 
• As noted by McKinsey, digital solutions are often designed primarily for large enterprises, meaning that small companies the world over are unders-served in financial automation and accounting tools. 

Combined, these reasons mean that you have a large addressable market for financial automations which is also currently under-served by existing software vendors, making for a compelling opportunity to increase the stickiness of your marketplace, increase your revenue, and even attract new SME sellers. 

You can accelerate your marketplace towards super app status

If you see an opportunity for your own marketplace to invest in financial automations for your SME customers, you are now faced with three choices:

• Build your own financial automations. 
• Partner with a payments provider (such as Stripe or PayPal) that also offers financial automations for SMBs.  
• Partner with a specialized provider (such as Monite) focused on financial automations for marketplaces and other platforms.

When presented with such choices, it is obvious that we will be advocating for the third choice. However, it is important to understand why that is, so let’s talk through the advantages and pitfalls of each approach for marketplaces specifically. 

Build your own financial automations

To start with, let’s take a look at building an invoicing automation tool as an example of financial automation. As invoices are standardized documents similar across most countries, it may appear to make sense to build it in-house. 

However, a point that is not alway well understood is that finance automations contain an incredible amount of edge cases and hidden complexity. For example, in the case of invoices each country has its own compulsory information, custom formats and industry and/or country-specific layout requirements.

Likewise, country-specific tax and/or regulatory information needs to be added. And as you expand to different markets, this complexity multiplies with new regulations, languages, and more becoming a drain on precious internal resources and stopping you from being able to focus on building what makes your marketplace truly unique. 

Invoicing is not the only finance automation that is more costly to build than it may appear on the surface, and building them internally generally makes little sense when there are existing solutions that you can buy for a fraction of the cost. 

Read more: Four reasons buying an embedded finance solution could be a huge win for your business

Partner with a payments provider that also offers financial automations

Some leading payments providers – Stripe and PayPal among them – offer financial automations including accounts receivable/invoicing, as well as their trusted payments technology. 

This may look like an interesting proposition for your marketplace. After all, this is proven technology that powers payments and other solutions for millions of businesses. However, for several reasons they are not necessarily the ideal solution for marketplaces: 

• Solutions such as these can be effective for online businesses that want to issue compliant invoices or build a checkout process that’s convenient to their customers, but are not built for the marketplace itself. 
• Many of them have compliance limitations that can impact international expansion. 
• There is often a lock-in to their payments solution also. This can be an issue because no matter how reliable the payment solution is, there are always some kinds of limitations in terms of payment methods. And on top of that, if their connection goes down, you have no option to revert to another provider. 

And finally, and perhaps most importantly, they are not dedicated financial automation providers. Therefore, their invoicing solutions are an added layer on top of their payment rails, whereas a dedicated provider such as Monite provides deeper functionality, outlined in the next section. 

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Partner with a specialized provider (such as Monite) focused on financial automations for marketplaces and other platforms

At the other end of the spectrum, you have solutions such as Monite, which are built primarily for marketplaces, neobanks, and fintechs, rather than online businesses that want to embed financial automations in their app or website. 

In the case of Monite specifically, our goal is to provide marketplaces with solutions that help increase retention, upsell and cross-sell, and even attract new customers. We do this not through offering individual products, but building a suite that will ultimately help your business serve SMEs both inside and outside the marketplace. 

For example, where some Payments Service Providers (PSPs)  are building invoicing solutions for businesses as an add-on to their core offering, Monite is building these solutions as its core offering, with a range of features for marketplaces to enable their SME customers to invoice across different markets. But on top of that, with Monite, you can enable your customers to issue invoices for sales that have happened outside AND inside your marketplace. 

With this type of relationship, you are no longer only a marketplace, but expanding your reach to other parts of the business. 

And that isn’t all. PSPs that offer invoicing have a vested interest in you supporting their payments solution for your SME customers. But providers such as Monite have a more agnostic approach to payments. With Monite’s multi-rail payments solution, you benefit from the payment methods, redundancy, and stability of multiple PSPs, with a single integration. Now you can earn not only subscription fees on your invoicing solution, but also processing fees on your payments offering. 

Read more: What is a multi-rail payments solution, and how can it drive growth for your B2B platform?

And finally, solutions such as Monite are constantly building out new features designed to help marketplaces, neobanks, and fintechs grow, meaning that you are not only buying the solution as it exists today, but will benefit from opportunities to add new products purpose built for marketplaces in the future. 

Your marketplace can become a full operating system for your SME customers

So what does the long-term future look like for marketplaces that take this approach? 

Currently, many SMEs use a number of finance tools or even still use Excel. But this situation is likely to change quickly, as nimble marketplaces and other players start to offer embedded financial automations and even full accountancy stacks on a single platform.

Those that do this in a smart, fast way, will quickly move on from being a place to do business, as most marketplaces are today, and into the realm of becoming a full operating system for their SME customers. 

If your marketplace could benefit from financial automations today, contact us. 

How adding multi-rail open banking to your embedded finance offering could pay huge dividends

A payment method that is becoming increasingly prominent – and which could help B2B platforms offer a real point of differentiation to their competitors – is open banking. Open banking payments are direct account-to-account (A2A) transactions, with money moved along a single set of rails with no other third parties involved, making them cheaper, faster, and more secure than card or wallet payments.

How your B2B platform can benefit

Imagine that alongside your embedded payments offering, which gives your merchants the possibility to support card, wallet and other payment methods, you can also provide your merchants with a payment method that is cheaper, faster, and more secure than cards or wallets.

With this you benefit from a powerful new feature that opens up a new revenue stream, while simultaneously making your platform stickier for your customers. And your merchants benefit in a number of ways also, particularly from a) cheaper (up to 90%!) transaction costs – giving them greater pricing power, b) almost zero fraud, since customers need to authenticate the payment in their bank app, rather than with card numbers, and c) instant settlement – meaning faster cashflow when compared to cards, which take 1-3 days to settle.

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The challenge: Every open banking provider has its limits

Open banking payments are growing fast. By the end of 2021 in the UK, almost 27 million open banking payments had cumulatively been made, which was an increase of more than 500% in twelve months, while research suggests that global open banking payments volume will exceed $116 billion in 2026, from just under $4 billion in 2021. Offering open banking payments to merchants on your platform right now puts you ahead of your competitors, reinforcing your reputation for innovation, and making it less likely for them to leave you.

Furthermore, there are a growing number of open banking providers on the market today, and many of them are investing heavily in product development. But there is a catch.

Building an open banking provider is highly complex. On the technical side, different markets have different API standards, banks have their own individual specifications and requirements, and maintaining all these connections is a headache. On the licensing side, different licenses are required in the UK and EU. And where Payment Service Providers have been building out infrastructure to support digital card payments for 15-20 years in some cases, open banking was only really kick-started in 2018 under the PSD2 regulations, meaning the market is much less mature.

For these reasons, every open banking provider on the market today has limitations in terms of market coverage, in spite of heavy investment in product. As a B2B platform company, your merchants have diverse needs, including a range of bank connections and geographical reach. There is no single open banking provider on the market today which will meet these requirements.

Introducing multi-rail open banking

However, there is an option to embed open banking payments into your product offering – multi-rail open banking.

As you can see, a multi-rail open banking solution aggregates a range of open banking APIs and brings all these together under a single Monite API. 

With a multi-rail approach, you benefit from the strengths of multiple open banking providers. So no matter what limitations an individual open banking provider may have in terms of number or quality of bank connections, licenses or so on, you will be able to ensure that merchants on your platform can benefit from low cost, low fraud, and fast payments. 

The big opportunity: building to be best in class, buying to be all-in-one

And beyond these benefits, there is a much bigger long-term prize. Resources dictate that most B2B platforms need to make a choice whether to build a best-in-class solution, or an all-in-one solution. But actually, there is a third way, which combines the best of both worlds. 

Embedded finance specialists such as Monite build financial automations at scale, and multi-rail open banking is only one of the products that are available. 

Consider the huge range of financial automations that your platform could offer – invoicing, payroll, accounts payable, and expense management, to name a few. Building these out internally is a daunting task – expensive, time-consuming, and incurring huge technical debt.

In comparison, by partnering with a provider such as Monite – which has already solved complexity and edge cases at scale – you can retain a core focus on building what makes you best in class, while simultaneously buying products that make you an all-in-one solution for your B2B customers. With this approach, you are in a position to leapfrog competition on either side of you, both those competitors building for best in class, and those building for all-in-one.

All the while ensuring your solution is extremely sticky and with multiple ways to monetize. 

How B2B tech product managers should approach third-party embedded finance APIs

A key challenge that fintech, SaaS, and B2B platforms face as they scale is adding new functionality that provides the business with opportunities for upsell and customer acquisition.

In this case, rather than build in-house, the best approach is to leverage a third-party API which can bring value-add functionality for your SME customers to your platform quickly and easily.

However, what are the key considerations when selecting an API? For example, some APIs have a great deal of functionality, but are technically difficult to work with. This can cause integration problems for your developers, which leads to slower time to market and can potentially cause issues for your customer in the future if something breaks. On the other hand, sometimes an API can be designed well technically, but not really provide the value added functionality you need for your customers. An effective API needs to have a good balance between these two objectives.

This article helps you understand some of the key considerations in selecting an API from technical and regulatory perspectives, as well as a business one, so you can ask the right questions and collaborate with your developers more effectively.

Usability for your developers

There is a lot of discussion around the advantages and disadvantages of API standards, such as REST, GraphQL, SOAP, and so on. But usability – how easy it is for your developers to accomplish your desired tasks with the API – is a much deeper topic than which standard your API partner is following. 

A good way to test usability is in a sandbox environment where your developer can test things out quickly, without too much information, and see how fast and easy it is to accomplish the desired task. As a product manager, you can find out early if a sandbox or test environment exists, or how your developers can quickly assess the usability of the API. 

Functionality for your customers 

As mentioned, an API can have a good level of usability, but not provide your SME customers with the functionality that will move the needle in terms of customer acquisition and upsell. So it’s important to make sure that the API has been designed with the input of someone who understands your business and your customers’ needs.

This means the team building the API should not only be made up of technical people. Rather, it should also include someone who understands how both you and your end customers interact with it. This person should be able to talk you through why an API is designed in such a way, the value it brings to your customers, and take your feedback on board for future iterations and product development. 

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An appropriate level of security for handling other people’s money and data

Financial automations are, of course, extra sensitive, and it is critical to be sure that any third-party APIs in your platform are secure. To be sure that this is the case, some relevant areas for discussion include the provider’s practices around GDPR, PSD2, PCI/PII and any other regulations, whether they have any relevant certifications, their security practices, and where data is stored. When choosing an API provider, it is wise to get in touch with their compliance and security team early on, to learn more about their practices and assess whether they meet your standards. 

Ease of integration with your existing systems

At this point in your company’s growth, your platform or app will already be live and serving customers, so it is important that if you are going to partner with a third-party API, it can easily integrate with your existing platform. An API created with only simplicity in mind runs the risk of becoming overly tailored, serving only very specific use cases, and may not be flexible enough for other use cases. For this, a third-party API needs to be simple enough to work with easily, but agnostic and flexible enough to fit with your existing stack. 

Here you can ask your developers and tech leads to assess the complexity of integration, including a call for your team to discuss the integration with the tech team from the API provider. In addition, you look at feedback in key developer communities such as GitHub.

Good support and documentation

Many developer questions can be covered by good documentation, FAQs, or forums. But self-service has limits. For more in-depth questions or other complications, there should be some type of technical support available. 

In addition, it may be worth asking if your potential API partner offers software development kits (SDKs). These can help your developers by offering building blocks for the creation of an application, instead of them having to start from scratch.

One other thing to look out for is if a potential API partner publishes their integration artifacts, such as Postman Collections, integration demos, the source code of their products, and perhaps have educational videos on YouTube. Resources such as these can save you technical team time and energy. 

Stability and scalability 

Stability is critical to ensure your internal resources are not needed to constantly maintain your API connection, but also to avoid the business impact of having a connection break. Key questions to ask your API provider include geographical coverage, their SLAs in these regions, error rates, rate limiting practices, how quickly they can address latency issues, and how well their platform architecture can be adjusted to the peaks on your side.

About the Monite API for embedded finance

At Monite, we build our API with the above principles in mind, including good documentation, an API Explorer, and SDKs. In addition, our multirail approach to payments hides a lot of complexity from our fintech, SaaS, and B2B platform customers. Rather than needing to deal with multiple APIs and all the complexity that comes with that, the fact that you only need the single Monite API to connect with multiple payment service providers saves a lot of time and provides more predictability and stability.  

We recently published our API Style Guide on GitHub, which you are free to download and give feedback. 

To find out more about what embedded finance API can do for your fintech, SaaS, or B2B platform, contact us. 

Embedded finance can help you leapfrog competitors fast – here’s how to approach it

As fintech, SaaS, and B2B platforms scale, a key product challenge is how to add new functionality that makes your platform stickier and provides your business with more opportunities for upsell and customer acquisition.

Aside from what you build in-house, the standard approach is to discuss internally what you need, assign resources and expectations, and then go out to the market and speak to a third party for a particular functionality or project.

But actually, for a number of reasons, it may be a better approach to talk to third parties early – even as you are still defining the scope of the project. In this post we are going to look at why this is important in the scoping phase, and help you think out of the box and to get a wider view of how you can leverage embedded finance for maximum advantage.

Solutions are more powerful than products, products are more powerful than features

Let’s take a look at an example. Say you assign a project to look at an accounts payable product, with the idea of enabling SME customers to collect, review, and approve invoices via API.

You look at what kinds of resources you need, how it fits in with and complements your existing product roadmap, what kinds of upsell opportunities you may have for your SME clients, and so on. You then have a specific focus in mind when you look at potential embedded finance partners.

But once you start your discussions, you may find that there are not only unforeseen questions, but also complementary products you can add for a fraction of extra resources, which can deliver multiples of value on your original plan. For example, if you want to provide an accounts payable product, it would be extremely convenient for your customers if you could add an invoicing product to go with it. And if you were to offer customers an invoicing product, it would make sense to enable invoices to be paid with an integrated payments solution, also.

Bundling these products into an integrated solution has several obvious benefits:

• It increases retention, since your customers have less need to shop around.
• It increases upsell opportunities, since your existing customers can add new products.
• It attracts new customers, since the new functionality makes your platform more compelling.

And beyond these obvious benefits are a number of less obvious ones, which can unlock more value for your platform:

• You can provide forecasting decisions thanks to better data.
• You can lower the cost of doing business even as you increase your functionality, since you are investing in multiple solutions.
• With the right partner you are not only buying for today, but also for new embedded products you can add in the future.

In fact, carefully partnering with the right embedded finance provider can take you a step closer to becoming a full operating system for your SME customers.

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You can go bigger than you think, earlier than you realize, without draining resources

The time to think of adding incremental value to your platform through buying or building individual embedded finance products is over. In fact, you may be positively surprised at the potential to add multiples of value for your SME customers with end-to-end solutions or product suites, rather than only individual products.

However, it is also important to note that embedded finance is at an inflection point. B2B platforms no longer need to invest large amounts of resources into building financial automations. The winners of tomorrow are already embedding financial automations today, and the pace of innovation is set to accelerate.

With a partner such as Monite, you can focus on building what makes you best in class, while our embedded automations can help you become all in one. With the right partner you can build a combination of deep and wide super app functionality that can enable you to leapfrog competitors, faster and with far fewer resources than you may imagine.

Cloud Billing API integration for banks and fintechs

More and more businesses want to have their invoicing processes as touchless and automated as possible. While some might go for a standalone Cloud Billing API provider, many more would prefer to have their billing needs covered by their bank.

What is Cloud Billing API?

Using a compliant Cloud Billing API, businesses seeking to automate their Accounts Receivable operations can create and manage regular and e invoices, thus reducing invoice mismatches and other risks. Cloud Billing API integrations translate to significant savings in terms of time and headcount needed to manage all outgoing invoices. After all, a comprehensive invoicing or billing API solution can enable businesses to:

• Send quotes and electronic invoices
• Issue compliant reminders
• Track unpaid invoices
• And more

To truly automate not just billing, but also other Accounts Receivable and Accounts Payable functions, SMEs often find themselves using multiple apps, APIs and platforms. With Monite, banks and financial platforms can help their clients automate the majority of AR, AP and Payments functions.

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Neobanks are already offering billing functionality

The Fintech space is becoming more and more competitive, with platforms and neobanks offering advanced solutions for automating AR and AP functions. Some bigger names that already offer their customers billing include Oxygen, Tide, Qonto, and Spenda, among others.

Additional revenue with Cloud Billing API

By integrating Monite’s Invoicing API, banks and financial platforms can earn additional revenue via two streams:

• SaaS fees. Business customers can be charged a fee for getting access to billing. By providing billing as a core functionality of a higher-tier plan, there is an additional incentive for customers to upgrade.
• Processing fees. It is also possible to earn commissions on every invoice payment made through a link.

You can estimate your potential earnings from offering Cloud Billing API via our AR automation calculator.

Want to learn how Cloud Billing API can grow your business? Get in touch with Monite today.

API Invoice Processing solution – AP Automation

In this article, we at Monite explain what AP automation is, how companies can develop their own solution, and how they can benefit from it.

What is AP Automation?

Accounts payable automation (AP automation, for short) is the process of digitally handling incoming invoices that saves time and costs and decreases human error rates. Other upsides of AP automation include improved transparency, and the mitigation of fraud risks and non-compliance issues.

Companies with sizeable accounting departments benefit from AP automation solutions, which can be provided by a bank, neobank, payments platform or Fintech SaaS provider.

Should Fintechs develop their own AP processing solutions?

For Fintech companies looking to build the next Super App, developing an AP automation solution in-house can look like the logical next step. However, building a sophisticated AP automation tool comes with its own setbacks. Rarely can a Fintech startup afford to allocate enough capacity to build and maintain a solution that provides a seamless experience for its clients. 

Unfortunately, without significant investment (that could be used on developing core functionality), a home-built AP solution will be subpar. Even worse, it might not really pay off, as limited functionality means limited revenue opportunities.

Companies wishing to save their engineering talent and money can opt for an API invoice processing solution.  

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What are the benefits of an API invoice processing solution?

Integrating an API-based AP automation solution saves time and costs that would otherwise be spent on both development and maintenance. In addition to direct savings, it also opens new revenue opportunities.

Monite Accounts Payable API was built with Fintech companies in mind. It basically allows clients to process (collect, review, approve and pay) incoming supplier invoices without ever leaving the payment provider’s environment.

What can Monite API invoice processing solution do?

As you can learn from our API documentation, Monite AP automation API can take handle the entire invoice processing cycle. Thanks to its Invoice Recognition API and other features, it can:

• Collect invoices. Users can upload or email invoices (case by case or in batches)
• Review invoices. Users can annotate, ask colleagues for additional information
• Approve invoices. The approval flow can be customized by the client
• Pay invoices. Payments can be pre-prepared
• Reconcile invoices. All payments-related documents can be easily exported
• Analyze AP payments. Users can get a full overview of suppliers and paid invoices

Solving your SME clients’ pains in Accounts Payable

54% of SMEs pay their bills late regularly, facing unexpected late fees due to a lack of automation. Read our guide to understand why offering Accounts Payable functionality should be a top priority on your roadmap.

Read the guide

E-invoice API integration for banking and financial platforms

E-invoicing API integration can unlock additional revenue streams and help neobanks and financial platforms take another step towards becoming true Super Apps.

What is e-invoicing?

Electronic invoicing (also known as E-invoicing) is a form of invoicing, when the client is presented not with a paper or scanned invoice but with an E-invoice.

An e invoice follows a predefined, standardized format. All data (e.g. PO number, VAT number, and so on) is provided in a structured way, and the e invoice can be automatically imported and processed by the purchasing organization’s AP system. E-invoicing systems commonly use electronic data interchange (EDI) and XML formats to make data exchange easier.

While e invoicing itself has been on the market for at least 30 years, its adoption varies from market to market. For example, across the European Union, E-invoicing has been standardized since 2020.

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What are the benefits of the E-invoice API?

The integration of API for e invoicing is a suitable solution for banks and other financial platforms that do not want to waste time on building their own E-invoicing system. By using a compliant e invoicing API solution, neobanks, banks and other financial services providers can allow their business clients to:

• Mitigate the risks associated with fraud and tax leakage
• Save money and resources that would be wasted on manual invoicing
• Reduce invoice mismatches
• Unlock additional benefits like easy tax claims
  

The benefits of Monite e invoicing API

With Monite e invoice API, it is easy to aggregate electronic invoices from multiple countries and ensure that all related flows (like reconciliation or accounting export) are in line with e invoicing requirements of any given market.

E-invoicing API is only one part of making finance and payments operations easier for clients. With Monite, in addition to helping clients automate Accounts Receivable functions (E-invoice API covers a part of it), financial platforms can also help clients automate Accounts Payable functions.

Monite offers not only fully compliant e invoicing API, but also a range of other functions that can help a bank, neobank or financial platform to become a true Super App for businesses. Additional benefits financial platforms can offer to their clients with Monite include:

• Setting up and receiving online payments
• Setting up automated and compliant reminders
• Auto-mapping invoices to payments & export for accounting purposes

Signing up in Monite means that you don’t have to spend engineering hours on building solutions in-house or waste your budget on multiple APIs from different providers.

Get in touch for a demo today.

Offer your clients full revenue management with Accounts Receivable

87% of your SME clients are paid late and facing cash flow strain. Explore our guide to discover how integrating Accounts Receivable automation can offer your clients full revenue management.

Read the guide

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